for all the right reasons
Green Business Coalition helps small business become Green and market that choice to interested consumers.
Americans are adding Green to their checklist of criteria used to evaluate vendors because environmentally responsible organizations represent the future of commerce.
We help organizations not only make a difference environmentally but provide a compelling reason for current and prospective customers to choose to do business with our members.
Green Business
Royal Caribbean, Sabre & More Pledge to Promote Green Tourism
Sat, 04 Feb 2012 14:00:00 +0000Royal Caribbean Cruises and the corporate parent of Travelocity are among the travel industry heavyweights that are lining up behind standards set by the Global Sustainable Tourism Council.

Why Super Bowl XLVI Will Be the Greenest Yet
Fri, 03 Feb 2012 21:14:39 +0000Although it's a festival of excess in many ways, Super Bowl XLVI, taking place this Sunday, reveals how far the NFL — and pro sports in general — has come in considering and trying to reduce their environmental impacts.

States Require Insurers to Respond to Climate Risk Survey
Fri, 03 Feb 2012 18:51:51 +0000California joins New York and Washington in requiring insurers that that write in excess of $300 million in premiums to respond to the National Association of Insurance Commissioners' Climate Risk Survey.

Sylvania Helps Feds Shine Brighter, Greener Light on National Mall
Fri, 03 Feb 2012 12:45:33 +0000The National Park Service is cutting energy consumption for lighting on the National Mall by as much as 65 percent with the retrofit of 174 street lamps.

White Wave Looks to the Farm to Improve Environmental Footprint
Fri, 03 Feb 2012 12:45:14 +0000To lower its carbon footprint, White Wave Foods is tackling methane emissions, carbon sequestration and utilities, such electricity and gasoline.

The 4 Big Mistakes We Made in Launching Our Green Business
Fri, 03 Feb 2012 12:00:02 +0000After surviving — and thriving — in five of the roughest economic years the country has known, there's a lot we should have done differently when we opened the doors of our green packaging company. Here's to helping others repeat the same mistakes.

The Major Dividends Cities Reap from Investing in Green Infrastructure
Fri, 03 Feb 2012 11:40:23 +0000A new report shows that U.S. cities can save billions in costs — while cleaning waterways and green neighborhoods — by leveraging private investment in green infrastructure.

'Greenest College' Rankings Get Easier with New Data-Gathering Effort
Thu, 02 Feb 2012 21:00:37 +0000The Princeton Review, Sierra Magazine, and the Association for the Advancement of Sustainability in Higher Education have teamed up to promote a new tool that makes it free and relatively easy for any education institution to report its environmental impacts.

Kraft Achieves Zero Waste at 36 Food Plants Around the World
Thu, 02 Feb 2012 19:47:50 +0000The company has now reduced its global waste generation by 50 percent since 2005, far surpassing a goal to pare down waste by just 15 percent by 2011.

Stop Wasting Waste: Fixing the Travesty of Lost Value in Recycling
Thu, 02 Feb 2012 14:45:15 +0000The market for tapping value from recyclable waste streams is caught in a series of binds that keep it from scaling, even though countless companies have achieved major benefits from cutting waste out of the loop.

Tracking the Evolution of Sustainable Investing
Thu, 02 Feb 2012 12:49:38 +0000A new book from Trucost executive Cary Krosinsky looks at how sustainable investment in an era of growing resource scarcity can yield significant opportunities for boosting your portfolio's performance.

Siemens, JCI Land $60M in Army Contracts for Green Power, Efficiency
Thu, 02 Feb 2012 12:45:00 +0000Siemens and Johnson Controls win energy performance contracts from the U.S. Army totaling more than $60 million for solar, wind and retrofit projects to improve efficiency.

What Will It Take to Power the US Military with Green Energy?
Wed, 01 Feb 2012 20:53:48 +0000Just how much energy does the U.S. military use, what the costs in dollars and the risk to soldiers, and how can they all be reduced? The American Council On Renewable Energy and Advanced Energy Economy are working with the Defense Department to answer those questions.

Why Google Invests in Clean Energy
Wed, 01 Feb 2012 17:15:36 +0000Last year, Google invested more than $900 million in clean energy projects. But does it have an energy policy? Does it need one?

Intel, Kohl's, Walmart Lead EPA's Green Power Purchasers List
Wed, 01 Feb 2012 15:49:17 +0000Walmart in particular marks a big leap forward, coming up from 15th place three months ago to land in third place. Generating green power on-site — where Walmart is the second-biggest green power creator — is what helped move the retailer up.

Green Spending by UK Firms Forecast to Grow 20 Times Faster Than GDP
Wed, 01 Feb 2012 14:30:00 +0000Research by Verdantix pegs sustainability spending to grow 20 times faster than the GDP in 2012 with continued growth averaging 16 percent a year through 2015.

Unlocking the Potential of Low-Carbon Supply Chains
Tue, 31 Jan 2012 23:05:34 +0000The CDP's brand-new 2012 supply chain report tracks the impressive economic savings that companies that manage their scope 3 emissions are earning — but also highlights how few companies are taking advantage of these benefits.

What Will it Take to Bring EVs to the Mass Market?
Wed, 01 Feb 2012 12:45:06 +0000By all accounts, the electric vehicle industry appears to be a market on the brink of mainstream adoption, yet they're still falling short of expectations. What's the missing element?

3 Ways Carbon Management Software Firms Can Capture the Market
Wed, 01 Feb 2012 12:45:10 +0000From big players like IBM and SAP to smaller startups like C3, vendors of energy and carbon management software have a big challenge to capture a slice of the broad demand for companies of all sizes.

Army Looks to Cloud Computing to Trim IT Bootprint
Wed, 01 Feb 2012 12:25:46 +0000Keeping in line with a mandate to trim its data centers from about 200 to 20, the Army recently awarded its first cloud computing contract to several contractors, including Microtech, Lockheed Martin Corp. and IBM.

Why San Francisco Can Be the World's First VERGE City
Tue, 31 Jan 2012 05:27:29 +0000Harnessing the huge amount of data found in city services for buildings, transportation, and energy management could help cities find new ways to generate revenue and improve the quality of life

Boeing, Facebook, Verizon Join New Class of EDF Climate Corps Firms
Tue, 31 Jan 2012 18:23:07 +0000EDF today announced the first 20 companies slated to take part in the fifth annual energy-efficiency partnership program, which pairs MBA students with companies looking to take a bite out of their energy bills.

11 Steps to Mainstream Your Green Products
Tue, 31 Jan 2012 15:37:58 +0000Who is really committed to buying green, what are their motivations, and how can we reach them? OgilvyEarth has figured it out, and presented their findings from a new report, presented at the GreenBiz Forum in New York City.

Non-News is Good News
Tue, 31 Jan 2012 11:00:51 +0000Perhaps the best trend in sustainable business is how major green milestones — ranging from LEED Platinum buildings to zero-waste facilities — have become so commonplace as to be not "news."

Want to Sell a Green Product? Don't Call It Green
Mon, 30 Jan 2012 23:49:29 +0000In a wide-ranging conversation with GreenBiz Executive Editor Joel Makower today, the co-founders of Method explained why a company created with environmental responsibility written into its DNA would distance itself from the green label.

Hitting the Sweet Spot of Employees, Innovation & Sustainability
Mon, 30 Jan 2012 23:45:35 +0000Tapping in to the massive — and often wasted — resource of employee ideas can provide a win-win-win — increasing employees' job satisfaction, saving money and reducing your environmental impacts.

Adobe's 4-Step Path Toward a Net Zero Energy Balance
Tue, 31 Jan 2012 01:36:09 +0000Adobe Systems didn't set out to become a net zero company, one that generates or offsets as much energy as it uses. But now that's one of the firm's central sustainability goals, the chief of global facilities told the GreenBiz Forum.

How eBay Harnesses Users & Employees to Make Shopping Greener
Mon, 30 Jan 2012 22:36:50 +0000John Donahoe, the CEO of the online retail platform, talks about how the company backed into sustainability as part of its business model, how it gathers green ideas from employees, and why 'users' are the new 'consumers.'

Unlocking the 3 Keys to ElectronVault's Success
Mon, 30 Jan 2012 22:11:07 +0000The self-funded battery storage company took a Henry Ford approach to its business, inspired by his low capital costs on assembly, ease of repair and modularity and standard parts. Here are lessons the company has learned along the way that may benefit any business.

Nest Thermostats: Making Home Energy Use Smarter & Sexier
Mon, 30 Jan 2012 21:02:13 +0000What if the smart thermostat in your house were as easy to use as your smartphone — and as good-looking, too? That's challenge that Nest is taking on.

Tesco Considers Dropping Carbon Footprinting Labels from Products
Mon, 30 Jan 2012 17:52:59 +0000The supermarket is 'reviewing options' about its use of Carbon Trust carbon labeling following a disappointing take-up of carbon labelling by other retailers.

The Importance of Mobilizing Allies for Social Intrapreneurs
Mon, 30 Jan 2012 17:16:44 +0000As part of our ongoing look at how to make change from within the enterprise, there are three social network tools that may make it easier to do the hard work of mobilizing allies to sow the seeds of sustainability inside the business.

The 6 Biggest Trends in Sustainability Reporting
Mon, 30 Jan 2012 12:45:59 +0000At the GreenBiz Forum in New York City, E&Y offered a preview of the results of a recent survey of trends in sustainability reporting from 24 different sectors.

Sustainable Apparel Rating Tool Set For Mid-Year Public Launch
Mon, 30 Jan 2012 11:00:01 +0000On the cusp of its one-year anniversary, the Sustainable Apparel Coalition appointed its first executive director and will start tweaking its Apparel Index rating tool for a mid-year public release.

I'd Love to Change the World, But Where Do I Start?
Mon, 30 Jan 2012 12:45:16 +0000Although many of the world's greatest companies have announced their intention to make sustainability part of business as usual, they are all too often struggling with where to begin.

'Big Data' Creates Big Opportunities
Mon, 30 Jan 2012 12:10:37 +0000While nearly every device is getting smaller and more efficient, information is getting much bigger and unwieldy.

Building Smarter Bridges -- and Cities -- with Alcatel-Lucent
Sun, 29 Jan 2012 10:00:45 +0000Rich Goode, the director of sustainability at Alcatel-Lucent ('one of those big companies that no one has ever heard of'), talks about the power of the telecommunications industry to change the world as we know it.

At Davos, Debating the Myth or Reality of Green Growth
Sat, 28 Jan 2012 04:33:06 +0000Unsurprisingly, growth is an issue that's front and center at the World Economic Forum in Davos this year. But although the rhetoric about the need for innovation and resource-constrained growth is steady, progress by any measure is falling short.

Waste Management Pilot Tests a Next-Gen Green Garbage Truck
Sat, 28 Jan 2012 14:00:00 +0000With a rotating cylindrical body and a sleek profile, new trucks being test-driven by Waste Management look nothing like garbage haulers of bygone years.

California Adopts Landmark Clean Car Standards
Fri, 27 Jan 2012 20:55:16 +0000A rule adopted unanimously today by the California Air Resources Board will steadily and rapidly improve fuel efficiency of cars sold in the state, while also reducing the pollution they emit.

GE, Bayer, BASF Join Other Top Firms in UN Climate Adaptation Project
Fri, 27 Jan 2012 19:42:09 +0000The UN unveiled a new database yesterday spotlighting how companies around the world are adapting to climate change.

Is This the World's Best 'Greenest Companies' List?
Fri, 27 Jan 2012 19:09:37 +0000Despite having long been skeptical of the ability to create any meaningful ranking of the world's most sustainable companies, I'm impressed by the list that was just put out by the Canadian magazine Corporate Knights.

Waste Management Tees Up Greener Tourneys at Farmers, Phoenix Open
Fri, 27 Jan 2012 02:43:19 +0000Waste Management brings its extensive recycling program for special events to the Farmers Insurance Open and returns to the southwest for a third year to the golf tournament that carries its name.

Un-Shopping, reCommerce & Building a Business on Buying Less
Fri, 27 Jan 2012 12:16:06 +0000Gadget junkies: It's time to explore the possibilities and benefits of stepping off the treadmill of constantly upgrading to the latest and greatest gear, and setting your unwanted electronics free to find second lives.

Varian Puts Its Supply Chain Under the Scope Ahead of RoHS 2.0
Fri, 27 Jan 2012 12:45:00 +0000With just three years available to squeeze lead, mercury, cadmium and other toxic materials from their products, manufacturers like Varian Medical Systems are scrambling to ensure compliance with the new rules.

Cleantech Survives a Crisis of Confidence
Fri, 27 Jan 2012 12:00:52 +0000Despite widespread beliefs that clean technologies are struggling under political and technological burdens, the reality is that green is growing and holds more promise than ever.

GM to Launch Industry's First Eco-Label for Cars
Thu, 26 Jan 2012 06:14:09 +0000General Motors' Chevy brand has created a green label bearing environmental data for its cars, starting with the Chevy Sonic.

How Social Intrapreneurs Can Navigate Networks and Power Structures
Thu, 26 Jan 2012 12:14:30 +0000One of the biggest challenges facing people who want to do good from within the enterprise is simply in finding the right people to talk to and work with to get things done. This week's classes offered insights and skills to make the right connections.

RILA's 2012 Retail Sustainability Report
Thu, 26 Jan 2012 15:32:00 +0000The Retail Industry Leaders Association compiles its first report on sustainability practices among some of the largest retail companies in the United States.
Retail Group's First Sustainability Report Puts Green Lens on Industry
Thu, 26 Jan 2012 15:30:00 +0000The Retail Industry Leaders Association takes a look at the environmental practices of major chains to compile the first industrywide report on sustainability trends.

Sustainable Cities Take Center Stage
Thu, 26 Jan 2012 12:45:08 +0000While national governments are struggling with economic and policy gridlocks, cities are become the proving ground for green technologies, and fertile territory for the burgeoning green economy.

C3, SAIC Expand Alliance on Energy Management Services
Thu, 26 Jan 2012 12:00:49 +0000The partnership between C3 and SAIC creates formidable duo to compete with Schneider Electric, ABB, and Siemens for energy management services and smart grid integration.

How eBay Uses its Website to Drive Sustainability and Innovation
Fri, 27 Jan 2012 11:40:59 +0000A newly relaunched green hub on the retail website might be ho-hum news — except for what it says about green teams' abilities to push sustainability both internally and externally.

Novo Nordisk Tops List of World's 100 Most Sustainable Firms
Wed, 25 Jan 2012 00:35:45 +0000The Danish pharmaceutical firm was ranked No. 1 on the 2012 Corporate Knights Global 100 Most Sustainable Corporations in the World list, followed by Natura Cosmeticos S.A., Statoil ASA, Novozymes A/S and ASML Holdings NV.

Dan Hendrix: The Future of Interface is Bright & Greener than Ever
Wed, 25 Jan 2012 17:05:43 +0000At the GreenBiz Forum in New York City, the CEO of the world-leading sustainable manufacturer talks about how Interface continues to evolve and improve the sustainability of its products, and how its taking its products to the skies.

The Activist Employee: Why Business Must Learn to Listen
Wed, 25 Jan 2012 16:00:27 +0000Did the many thousands of Occupy protesters who took to the streets last year to protest corporate malfeasance think to turn the finger to their own employers first? What happens if and when they do?

University of Vermont Offers Online Course on Greening Colleges
Tue, 24 Jan 2012 23:10:47 +0000Lauded for its green practices and curricula, the University of Vermont has developed a certificate program to enable other colleges to integrate sustainability into their operations.

Global Reporting Initiative Publishes New Guidelines for Green Events
Wed, 25 Jan 2012 15:45:57 +0000Event organizers can now report on sustainability issues like impacts on communities, natural environments, and local and global economies, a move that aims to speed adoption of green meetings, and will impact the 2012 Olympics in London.

12 Data Center Energy Management Trends for 2012 and Beyond
Wed, 25 Jan 2012 12:45:58 +0000This year will bring about major changes in how organizations of any size analyze and utilize their energy use. Here's what data center owners and operators can expect to see in the coming months.

Footprinting Walks A Fine Line
Wed, 25 Jan 2012 12:45:11 +0000Our continuing look at the biggest trends in sustainable business in 2012 finds that companies are conducting a range of analyses to determine their carbon footprints, water footprints, toxic footprints, energy footprints, land footprints, even paper footprints.




